Discover how to get your customers to love your brand. Learn how to recognize loyalty, deliver exceptional experiences and make points and programmes a valuable retention tool.
Loyalty Summit brings forth a loyalty marketing leadership strategy agenda that enables you to understand your customers better in order to reduce customer churn and increase profitability.
The event gets together leading B2C brands across all verticals durables, non-durables, retail, travel, financial services, healthcare, telecom, entertainment to discuss best practices for building cohesive, all-encompassing customer loyalty strategies. Senior Professionals of Loyalty, CRM, Marketing, & Social Media from the world's leading brands come together to discover the technologies, strategies and programs that will boost engagement, drive retention, and enhance brand recognition and awareness. Discover the latest technologies and services in our exhibition that will enable you to achieve higher returns from marketing and loyalty spend and network with 300+ senior level loyalty and CRM executives who will come together to showcase innovation in customer engagement, analytics, and experience.
Most companies treat automation primarily as a cost-reduction tool. But while the cost and efficiency of providing human interactions are easier to measure than the benefits, engaging customers and connecting with them emotionally can be a truly powerful mechanism for improving customer loyalty and ensuring competitive success. In this keynote, Don Peppers will discuss:
Siri, Alexa, OK Google, Cortana, Watson. AI, IoT, blockchain, and everything-as-a service. Increasing technological capabilities and ubiquitous connectivity are rapidly supplanting human capabilities, and yet… Competitive success for a business depends entirely on developing loyal and engaged customers, and customers are human beings. Humans don't empathize with machines, they empathize with other humans. You can't hurt a machine’s feelings, but to succeed as a business you must be capable of feeling your customer's hurt. In this Master Class, Don Peppers will teach us how to:
Founder & CEOGlobal Tech Consumer Product Company
Non Executive Board MemberIIFL Wealth Finance Ltd.
DirectorTerragni Consulting Pvt. Ltd.
Chief Marketing OfficerAditya Birla Health Insurance
SVP & Head - OperationsTata AIA Life Insurance Co. Ltd.
Chief Marketing & Chief Customer OfficerShoppers Stop