The 10th edition of The Customer FEST Show is scheduled for February 1st & 2nd 2018 at Taj Lands End, Mumbai. The 2 day FEST would feature 2 conferences running parallel to each other i.e, Customer Loyalty Summit & Customer Engagement Summit. On day 1 we would also be hosting the Customer Loyalty & Customer Experience Awards. This platform is conceived & managed by Kamikaze B2B Media.

Experience is the New Brand

Henry Ford once said, “A business absolutely devoted to service will have only one worry about profits. They will be embarrassingly large.” Here we are nearly a century later, and the number one reason a customer recommends a business is still superior customer service.

The future of branding is experience. And, to be successful in the future of branding, marketers must become experience architects – devoted to expertly designing and delivering desired experiences in every moment of truth throughout the customer lifecycle.

Brand experience is the last remaining competitive differentiator in an increasingly commoditized marketplace where products are often commoditized. As the importance of customer experience has exploded, everyone’s role in the organization has transformed. We all face a new reality as we drive customer centricity and deliver value to the business.

Customers now determine the experience they want and expect companies to deliver it. Customers are dictating their own channel strategy and expect to have a consistent, personalized and effortless experience. At Customer Engagement Summit, customer service and marketing leaders will share how they are building stronger relationships with customers that impact their overall business. Discover how to bring VOC to the decision makers of the organization to develop products, services and experiences that customers want and expect.

The Customer Engagement Summit will focus on customer experience and centricity across the 2 days. The theme of this year’s edition is 'Customer Centricity – Turning Customer Experience Into Competitive Advantage’. The Summit, combines best practice sessions with “idea exchange” interactive sessions that are rich in discussions, debate and problem-solving with your peers. Join CX, customer value management, customer service and marketing leaders as they share how they are connecting the dots to build stronger relationships with customers that impact the bottom-line.

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Top 10 solutions to drive your CX:

Mobile: Create mobile-first strategies
Personalisation: Deliver relevance and value
Analytics: Improve the ROI on your CX initiatives
Metrics: Identify the right indicators for success
Voice of Customer: Key strategies to listen actively
Transformation: Embrace lean and agile methodologies
Social: Source ideas to innovate
Omni-Channel: Maximize impact
Customer-Centricity: Create a customer-first culture
Customer Journey Mapping: How customers interact

2017 Keynote speakers

Chris L Brown
Chris L Brown
CEO – Market Culture & Author
'The Customer Culture Imperative'
Keynote Theme :
'Reinventing the Customer Experience from the Inside-Out : How to Create a Truly Customer Centric Culture'
Ana Iorga
Dr. Ana Iorga
CEO & Chief Neuroscientist
'Buyer Brain'
Keynote Theme :
'The Neuroscience of Effort – Why Customers Love it Easy'

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Agenda

  • Taj Lands End, Mumbai, India

  • 8th & 9th February 2017

08:00 AM - 09:15 AM MAIN BALLROOM

Registrations

Registrations over breakfast and tea / coffee

09:15 AM - 09:30 AM MAIN BALLROOM

Welcome Note and lamp lighting ceremony

09:30 AM - 10:30 AM MAIN BALLROOM

Keynote Of The Day

Theme: The Neuroscience of Effort – Why Customers Love it Easy

Ms. Ana Iorga, CEO & Chief Neuroscientist, Buyer Brain
10.30 am - 11.00 AM MAIN BALLROOM

Tea / Coffee and networking break

08:00 AM - 09:15 AM MAIN BALLROOM

Registrations

Registrations over breakfast and tea / coffee

09:15 AM - 09:30 AM MAIN BALLROOM

Welcome note and lamp lighting ceremony

09:30 am - 10:30 am MAIN BALLROOM

Keynote Of The Day

Theme: Reinventing the Customer Experience from the Inside-Out : How to Create a Truly Customer Centric Culture

Mr. Chris L Brown, CEO – Market Culture & Author 'The Customer Culture Imperative’
10:30 am - 11:00 am MAIN BALLROOM

Tea / Coffee and networking break

JURY MEMBERS

Chris-L-Brown

Chris L Brown

CEO – Market Culture & Author
The Customer Culture Imperative

Keynote Speakers

Ana Iorga

Dr. Ana Iorga

CEO & Chief Neuroscientist
Buyer Brain

Keynote Speakers



2017 SPEAKERS

johann-suchon

Johann Suchon

Edenred China, South East Asia & Global Rewards Managing Director
Accentiv
sudipto-ghosh

Mr. Sudipto Ghosh

Executive Director – Services
Lenovo India Pvt. Ltd.

Awards Categories

Organisational Categories

  • Best Customer Experience Award of the Year (Industry Specific)
    • Financial Sector –Banking
    • Non-Banking
    • Retail / e-Commerce
    • Consumer Goods
    • Automobiles
    • Real Estate
    • Travel
    • Hospitality
  • Best Use of Content Marketing to Enhance Customer Experience
  • Best Use of Insights to Enhance Customer Experience
  • Best Use of Innovation to Enhance Customer Experience
  • Best Use of Technology to Enhance Customer Experience
  • Best Customer Experience Transformation
  • Best Customer Service Initiative
  • Best Customer Centric Culture
  • Best Contact Centre
  • Best Omni-channel Customer Experience Initiative
  • Best Digital Customer Experience Initiative
  • Best Customer Centric Employee Engagement
  • Best Customer Centric Company
  • Best Customer Experience Team
  • Best Customer Experience Leader

2016 Attendees

Name Designation Company
Rahul Gaitonde Asst VP & Head Consumer Business
Rahul Jain VP CRM & Analytics
Rakesh Kumar Manager Marketing Campaign Management
Devendra Sharnagat VP BIU & Customer Value Management
Nahush Bukkawar Ass VP Customer Value Management
Michelle Singh Asst Manager Market Research
Rajesh Kesavan Asst Manager Market Research, BI
Harsh Sinha Business Manager
Saket D Gadkari General Manager - Corporate IT
Ashish Tendulkar VP - Data Science Group
Anil Kumar Maddulapalli Data Scientist, Analytics
KRN Chaubey Head Insights Infotel Broadband (4G)
Lalit R Kolte Manager Business Analytics & Insights
Debashish Dasgupta Manager - Demand Generation & Consumer Marketing
Varun Kaushik Manager Marketing
Mandar Kulkarni VP - Solutions Engineering & Private Cloud Practice
Nitin Mishra Sr VP Products & Services
Anuj Sethi Head Of Marketing Services - India Global Business Solutions
     
     

Registration

VENUE

Taj Lands End,
Byramji Jeejeebhoy Road,
Near Band Stand, Bandra West,
Mumbai, Maharashtra 400050

CONTACT

Aditee Kumar
Project Associate
: aditee@kamikaze.co.in
: 9870022364 / 7738036854

Address

Kshitij, 103 - 1st Floor,
Veera Desai Road,
Opposite Andheri Sports Complex,
Andheri (W), Mumbai 400 058

Enquiry